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Message from the President
Incentive Plans
Work - So Be Careful
Features
Microsoft
Great Plains Introduces Microsoft CRM
New
Configuration Engine Supports Microsoft Commerce Server 2002
Salesforce.com
Creates Offline Edition
Tips
& Tricks
Third
Party Addon Products
Training
Bulletin
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One of the beauties of good sales people is that they do exactly
what their compensation plans give them incentive to do. If your
sales team is not exhibiting the behaviors you sought, maybe it
is time to review your commission and bonus structure. You may actually
be rewarding the wrong things.
Here are some of examples of where plans can unintentionally go
astray:
- Misalignment with Corporate Goals
If your company places a high value on, say, consistent quarterly
performance, you probably have quarterly quotas and bonuses already.
But if the sales reps can earn more commissions by packing all
their sales into a single, "blowout" quarter, you have
given them a reason to diverge from company goals.
- Complicated Commission Structures
Salespeople are very careful to study their commission plans to
see how they can make the most money. If yours is too complex,
they will waste selling time analyzing their current position
and strategizing before choosing the next move.
- Compensation Plan as Sales Manager
Crafting incentives for proper salesperson behavior will not substitute
for good sales management. It is too difficult to accommodate
individual style in a single formula. Sales and territory plans,
activity planning, and personal performance metrics are great
to have - just don't tie every one of them into commissions.
The good news? Most sales managers were successful sales people
earlier in their careers, so incentive compensation is very familiar
to them. The bad news? With pressures to perform and analytical
tendencies from top management, it is easy to get away from the
basics that worked for you - and still work today.
Among your Spring tune-up tasks, include a review of your compensation
plans. You will be sure to get what you asked for, so be sure to
ask for what you want.
- Mark E. Engelberg
President and CEO
Because
mobile users need to work offline, salesforce.com has developed
Offline Edition. Whether you are on a plane or in your most important
customer's lobby, salesforce.com Offline Edition makes it easy for
you to stay ahead of your game - totally unplugged.
Available in Q2 2002, Offline Edition is designed to work just
like you do. When you need to go on the road, you can readily take
your key account, contact, and opportunity information with you,
so you can continue to work on critical customer and deal information
- all via the same easy-to-use, browser-based interface that you're
used to with salesforce.com. And when you're back in the office,
or connected to the Internet in your hotel room, Offline Edition
automatically updates your records with unprecedented ease and convenience
so that the latest information is always on hand.
Best of all, salesforce.com lets you throw away your paper and
Excel-based crutches for good. Unlike Excel-based solutions, Offline
Edition loses nothing in translation and allows you to maintain
all the multi-dimensional custom relationships that you get with
our full-featured CRM solution. And because Offline Edition uses
the same salesforce.com user interface, there are no steep learning
curves or training gaps, and your sales team can be up-to-speed
immediately.
Just imagine. Your sales team has never been this prepared or productive
on the road. Call your salesforce.com sales representative today
to learn more.
For more information on salesforce.com Offline Edition, please
send
us a note. We can demonstrate the power of salesforce.com,
or even arrange a free, 30
Did you know that we have many third-party products available for
SalesLogix and our other CRM products? They perform many valuable
functions that go far beyond the abilities of the standard "out-of-the
box" products. We have HTML email systems (like the one
we use to email this newsletter from SalesLogix), telephony integration
systems, de-duplication utilities, report creation, data import,
and many more. To see our full listing, click
here.
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By
the fourth quarter of 2002, Microsoft will make an epic addition
to its already robust Customer Relationship Management offering
(eEnterprise Field Service, and Great Plains Siebel Front Office)
by introducing Microsoft® Customer Relationship Management to its
CRM line-up. Microsoft CRM will help you increase sales and
provide top-quality customer service—resulting in profitable customer
relationships.
Designed specifically for small and medium-sized businesses, Microsoft
CRM will handle the full range of Sales and Customer Service functions,
and will allow you to access key customer and sales information
from Microsoft Outlook® and the Web, so you can get up-to-date information
from wherever you are, whenever you need it. More information
is available on our web site.
As
more details are released, we will keep you informed. Please
contact
us if you would like specific information or would like to attend
an upcoming Compulan seminar on Microsoft CRM.
SalesLogix
recently announced the availability of SalesLogix Configuration
Engine v.4.0, now available for Microsoft Commerce Server 2002.
SalesLogix Configuration Engine offers out-of-the-box integration
with Commerce Server and can be administered directly from the Commerce
Server Business Desk. Configuration and/or business rules, along
with a "guided selling" user interface, can easily be
applied to the Commerce Server catalog through the direct integration.
The
SalesLogix Configuration Engine integrated with Microsoft Commerce
Server is aimed at companies that need to apply complex configuration
and business rules to any business-to business (B2B) or business-to-consumer
(B2C) website. Imagine having a "Virtual Concierge," or
product expert on your storefront to allow customers to select and
purchase complex products or services error-free. It's a great way
to present the customer with custom cross-sell and up-sell options,
too.
For
more information about Configuration Engine, visit read the full press
release on www.compulan.com, or send us an email
requesting the particulars.
salesforce.com
users
To add color to custom field labels, add HTML strings into
the field name. Let's say you have a custom field on Leads tab called
"Product Type." It appears on the system now as "Product
Type." Change the name to be "<font color=red>ProductType."
Once you save the edit, the field name will show up as "Product
Type." Use this to highlight important fields or to organize
dense field layouts. One caution - the HTML takes up space in the
limited-length field name, so choose short field descriptors and
short color names or you'll run out of room. Deep colors work best,
and you can make them bold by adding a <b> in front of the
string. Contact us
for more help, including where to locate an HTML color table.
SalesLogix users
Associate Inbound and Outbound Emails to Opportunities (in SLX
5.2 SP2a).
When you're receiving or sending an Outlook e-mail to a prospect
or customer, how do you associate that e-mail to an Opportunity?
How can you easily schedule a follow-up phone call? How do you assign
that e-mail to a different contact than who you sent the e-mail
to?
In 5.2.2, go to Tools > Options > E-mail tab and change
the "Record to History" option from "Do not Prompt"
to "Prompt", send an e-mail with the Send SLX button (or
use the SLX Logo Ball) and you'll see a "Complete E-mail History"
dialog pop-up with the contact and account pre-populated. From this
view, you can associate the e-mail to an Opportunity, select a Follow-up,
and/or assign the e-mail to a different contact entirely.
Did
you know that training is one of the highest pay-back investments
your company can make? End users and administrators alike can increase
productivity and make corporate data more valuable by learning the
best ways to use your CRM system.
Compulan offers a variety of training sessions. In addition to
standard classes, we can put together a special curriculum unique
to your organization. Our in-house facility accommodates classes
of up to 15 students with an individual workstation for each student.
Visit our Web site to view the latest
courses and register for a class. |
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